Nothing is more critical to a successful corporate strategy today than maintaining excellent relationships with customers. In this way, a business can develop dynamic and creative partnerships to the benefit themselves, their customers, clients, citizens and suppliers. Customer management takes many forms - from customer satisfaction surveys to sophisticated CRM solutions. ValueAdding can assist businesses, and public sector organisations, improve the quality of their interactions and relationship strategies to achieve a better sales performance or BVPI score.

The key to managing relationships is an effective, and systematic, approach to reinforce the value of the partnership for both parties. ValueAdding’s Relationship Review Process supports, and drives, progress in customer relationships by systematically gathering actionable data and using this to develop the relationship. Only by gaining comprehensive feedback can further development be made in strategic partnership development.

A small number of customers usually account for a large percentage of earnings for a business. Developing high quality Key Account Management is the method of securing this base of valuable customers while improving products and services to achieve even greater earnings growth. ValueAdding can help you set up, develop and train you key account managers and mentor them to achieve results for your customers and your business.

The most important interface for many organisations, including Local Authorities, has become the contact centre. People want a one-stop-shop that will answer their queries first time, or pass them straight away to an expert to resolve their problem. Easy to say, but difficult to implement. Contact centres are not all about telephony and CRM. ValueAdding helps organisations look at the totality of their process from the initial contact to the back office delivery. We help clients map and redesign their processes to take full advantage from a contact centre approach.